{"id":1807,"date":"2018-07-23T15:26:22","date_gmt":"2018-07-23T09:56:22","guid":{"rendered":"http:\/\/www.idslogic.com\/blog\/?p=1807"},"modified":"2025-02-24T16:35:28","modified_gmt":"2025-02-24T11:05:28","slug":"sitefinity-digital-experience-cloud-get-to-know-how-it-might-help-your-business","status":"publish","type":"post","link":"https:\/\/www.idslogic.com\/blog\/sitefinity-digital-experience-cloud-get-to-know-how-it-might-help-your-business","title":{"rendered":"Sitefinity Digital Experience Cloud: Get to Know How It Might Help Your Business"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\">In the present digital world interacting with your customers through varied channels and accumulating customer data is crucial for a successful business. No matter what channels you use, visitors often expect something personalized, continuous and seamless experience regardless of their moving from one phone to tablet, laptop or anything.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Progress Sitefinity Digital Experience Cloud (DEC) helps you to clearly understand your customer\u2019s journey and offer them with the things that they exactly want. It helps you to understand your audience and create personalized content in order to attain the desired business outcomes.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Sitefinity DEC integrates website tracking via all data sources and offers data driven insights that suggest the means to optimize the end to end customer experience, thereby driving both the short term and the long term business goals.<\/span><\/p>\n<h2><span style=\"color: #008000; font-size: 18pt;\"><strong>Some Key Benefits for Your Business:<\/strong><\/span><\/h2>\n<blockquote>\n<p style=\"box-shadow: 0 0 16px #cccccc; padding: 10px;\"><em><span style=\"font-size: 14pt;\"><span style=\"color: #000080;\"><strong>1-<\/strong> <\/span><span style=\"color: #000000;\">Create a complete view of how your customers interact with your brand.<\/span><\/span><\/em><br \/>\n<em><span style=\"font-size: 14pt;\"><span style=\"color: #000080;\"><strong>2-<\/strong><\/span> <span style=\"color: #000000;\">You can easily personalize your website, email campaigns, mobile apps based on the information gather for both anonymous and know contacts.<\/span><\/span><\/em><br \/>\n<em><span style=\"font-size: 14pt;\"><span style=\"color: #000080;\"><strong>3-<\/strong> <\/span><span style=\"color: #000000;\">Run automated and manual sales workflows for Marketing Qualified Leads.<\/span><\/span><\/em><br \/>\n<em><span style=\"font-size: 14pt;\"><span style=\"color: #000080;\"><strong>4-<\/strong><\/span> <span style=\"color: #000000;\">Increase your offline or online conversion rates for any channel<\/span><\/span><\/em><br \/>\n<em><span style=\"font-size: 14pt;\"><span style=\"color: #000080;\"><strong>5-<\/strong> <\/span><span style=\"color: #000000;\">Identify the best marketing resources or campaigns that delivers the best results irrespective of where the digital assets reside and where the conversions take place.<\/span><\/span><\/em><\/p>\n<\/blockquote>\n<p><span style=\"font-size: 14pt;\"><a href=\"https:\/\/www.idslogic.com\/dedicated-sitefinity-developer\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1148 size-full\" src=\"https:\/\/www.idslogic.com\/blog\/wp-content\/uploads\/2017\/09\/Hire-Sitefinity-Developers.jpg\" alt=\"Hire-Sitefinity-Developers\" width=\"823\" height=\"100\" srcset=\"https:\/\/www.idslogic.com\/blog\/wp-content\/uploads\/2017\/09\/Hire-Sitefinity-Developers.jpg 823w, https:\/\/www.idslogic.com\/blog\/wp-content\/uploads\/2017\/09\/Hire-Sitefinity-Developers-300x36.jpg 300w\" sizes=\"auto, (max-width: 823px) 100vw, 823px\" \/><\/a><\/span><\/p>\n<hr \/>\n<p><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">How Sitefinity Digital Experience Cloud can Help You to Answer Some of Your Business Questions that Include?<\/span><\/strong><\/span><\/p>\n<blockquote>\n<p style=\"box-shadow: 0 0 16px #cccccc; padding: 10px;\"><span style=\"color: #000080;\"><em><span style=\"font-size: 14pt;\"><strong>1-<\/strong> <span style=\"color: #000000;\">Who are your customers?\u00a0<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>2-<\/strong> <span style=\"color: #000000;\">How many leads do you have and who are they?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>3-<\/strong> <span style=\"color: #000000;\">How does the customer interact with your website across various channels?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>4-<\/strong> <span style=\"color: #000000;\">What type of audiences are interested in our services?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>5-<\/strong> <span style=\"color: #000000;\">What are the conversion rates?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>6-<\/strong> <span style=\"color: #000000;\">Which is the most important audience segment that you should target with a campaign?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>7-<\/strong> <span style=\"color: #000000;\">How can you optimize your conversion rate to increase sales?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>8-\u00a0<\/strong><span style=\"color: #000000;\">If you invest in a campaign, how can you increase the conversions and by how much?<\/span><\/span><\/em><\/span><br \/>\n<span style=\"color: #000080;\"><em> <span style=\"font-size: 14pt;\"><strong>9-<\/strong> <span style=\"color: #000000;\">Does whitepaper and videos help in increasing your conversions?<\/span><\/span><\/em><\/span><\/p>\n<\/blockquote>\n<hr \/>\n<p><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">Where does this Data Come From?<\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Important data about your customers play an integral role in defining and preparing your business strategies. Sitefinity DEC is integrated with Sitefinity CMS and this enables the users to import contact characteristics and behavioral data from the site. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">It is by using this data that you can calculate reports and derive certain recommendations that can be incorporated into your campaigns. You can also track the third party websites by using the JavaScript SDK or the RESTFUL API that can integrate directly.\u00a0<\/span><\/p>\n<blockquote>\n<p style=\"box-shadow: 0 0 16px #cccccc; padding: 10px;\"><span style=\"font-size: 14pt;\"><strong>Also Read:\u00a0<\/strong><a href=\"\/blog\/how-sitefinity-harnesses-cognitive-ai-services-to-deliver-high-web-performance\"><span style=\"color: #ff0000;\">How Sitefinity Harnesses Cognitive AI Services to Deliver High Web Performance<\/span><\/a><\/span><\/p>\n<\/blockquote>\n<p><span style=\"font-size: 14pt;\">In order to get the most out of the CMS, it is recommenced to use plugging in other data sources like an email marketing system or a CRM. You can also use some out-of-the-box connectors for Microsoft Dynamics CRM, Salesforce, Oracle Eloqua to gather some more information.<\/span><\/p>\n<hr \/>\n<p><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">Examine the Reports and Gather Insights: <\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Based on the type of reports and model that you have defined for your datacenter, and the data that has been captured, you can view various results on your main dashboard. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Always remember that in order to get meaningful insights, the data have to be accumulated for several days and for some complex uses, it may need several months, based on the scenario. All the statistics that are available in the dashboard are refreshed daily.<\/span><\/p>\n<div id=\"es_shortcode_msg\" class=\"es_msg\"><\/div>\n<div style=\"margin: 40px auto; border: 2px solid #f46f25; padding: 20px 25px; border-radius: 6px; background: 0;\">\n<div style=\"display: inline-block; vertical-align: middle; width: 62%;\"><span style=\"font-size: 14pt;\"><strong>Looking to Move Your Sitefinity Website to the Latest Version?<\/strong><\/span><\/div>\n<div style=\"display: inline-block; vertical-align: middle; width: 36%;\"><span style=\"font-size: 14pt;\"><a style=\"padding: 10px 22px; margin-bottom: 0; line-height: 1.3em; text-align: center; text-decoration: none; vertical-align: middle; cursor: pointer; color: #ffffff; background-color: #f46f25; -moz-border-radius: 3px; -webkit-border-radius: 3px; border-radius: 3px; display: block;\" href=\"https:\/\/www.idslogic.com\/sitefinity-migration\/\" target=\"_blank\" rel=\"noopener noreferrer\">Call us today!<\/a><\/span><\/div>\n<\/div>\n<p><span style=\"font-size: 14pt;\">Marketing in the online business world is about knowing what your potential customers are actually looking for and what will appeal and encourage them. Sitefinity DEC helps you to get plenty of data from your potential visitors and streamline your marketing strategies accordingly.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the present digital world interacting with your customers through varied channels and accumulating customer data is crucial for a successful business. No matter what channels you use, visitors often expect something personalized, continuous and seamless experience regardless of their&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1808,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[251],"tags":[271,269,226,817],"class_list":["post-1807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sitefinity","tag-certified-sitefinity-developers","tag-sitefinity-developers","tag-sitefinity-development","tag-sitefinity-digital-experience-cloud"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/1807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/comments?post=1807"}],"version-history":[{"count":7,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/1807\/revisions"}],"predecessor-version":[{"id":10634,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/1807\/revisions\/10634"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media\/1808"}],"wp:attachment":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media?parent=1807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/categories?post=1807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/tags?post=1807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}