{"id":2139,"date":"2018-12-12T19:57:23","date_gmt":"2018-12-12T14:27:23","guid":{"rendered":"https:\/\/www.idslogic.com\/blog\/?p=2139"},"modified":"2025-02-24T15:20:17","modified_gmt":"2025-02-24T09:50:17","slug":"answers-to-some-queries-related-to-micro-moments-amp-in-sitefinity-wcms","status":"publish","type":"post","link":"https:\/\/www.idslogic.com\/blog\/answers-to-some-queries-related-to-micro-moments-amp-in-sitefinity-wcms","title":{"rendered":"Answers to Some Queries Related to Micro-Moments, AMP in Sitefinity WCMS"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.idslogic.com\/blog\/answers-to-some-queries-related-to-micro-moments-amp-in-sitefinity-wcms\/#But_What_Does_Google_Micro_Moments_Mean_for_Any_Business_Organization\" title=\"But What Does Google Micro Moments Mean for Any Business Organization?\u00a0\">But What Does Google Micro Moments Mean for Any Business Organization?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.idslogic.com\/blog\/answers-to-some-queries-related-to-micro-moments-amp-in-sitefinity-wcms\/#While_Using_Sitefinity_WCMS_Should_Businesses_Consider_the_Mobile-First_Approach_to_Design_Their_Site\" title=\"While Using Sitefinity WCMS, Should Businesses Consider the Mobile-First Approach to Design Their Site?\">While Using Sitefinity WCMS, Should Businesses Consider the Mobile-First Approach to Design Their Site?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.idslogic.com\/blog\/answers-to-some-queries-related-to-micro-moments-amp-in-sitefinity-wcms\/#How_Does_Sitefinity_CMS_Support_for_Google_Accelerated_Mobile_Pages_AMP\" title=\"How Does Sitefinity CMS Support for Google Accelerated Mobile Pages (AMP)?\">How Does Sitefinity CMS Support for Google Accelerated Mobile Pages (AMP)?<\/a><\/li><\/ul><\/nav><\/div>\n<p><span style=\"font-size: 14pt;\">In today\u2019s digital environment, organizations have to address a wide range of audiences and make sure that their visitors on their site views only relevant content delivering the best information at the right time. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Since it is very difficult to satisfy everyone with relatively generic information, personalization allows you to create a personal and relevant conversation with their customers by offering them the best information that is useful to them.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Again offering useful information is not enough. Your content should be accessible from various devices that include mobile, tablets, desktops and etc. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">A few years ago Google introduced micro-moment, which is a new concept of consumer behavior.\u00a0 Google Micro-moments include moments of intent \u2013 research moments, discovery moments and purchase moments that happen on a mobile device.<\/span><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"But_What_Does_Google_Micro_Moments_Mean_for_Any_Business_Organization\"><\/span><span style=\"color: #003366; font-size: 14pt;\"><strong>But What Does Google Micro Moments Mean for Any Business Organization?\u00a0 <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-size: 14pt;\">This means that it is just not enough to have a responsive website. Your customer\u2019s journey should be optimized from a mobile-first perspective and the content should be able to adapt to screen size accordingly. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Sitefinity web content management offers a wide range of features to implement all these and capture a wider market base.<\/span><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"While_Using_Sitefinity_WCMS_Should_Businesses_Consider_the_Mobile-First_Approach_to_Design_Their_Site\"><\/span><span style=\"color: #003366; font-size: 14pt;\"><strong>While Using Sitefinity WCMS, Should Businesses Consider the Mobile-First Approach to Design Their Site?<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-size: 14pt;\">Most organizations have already adopted the mobile first approach and they are witnessing huge success, increased user engagement and higher conversion rates. With Sitefinity, you don\u2019t need a mobile version of your site to be mobile friendly. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Sitefinity web content management system allows you to adapt your current site to any particular device with Responsive Design. The transformation automatically optimizes the site for each visitor based on the unique screen layouts and responsive rule sets.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">By using the responsive designs, the <span style=\"color: #800080;\">Sitefinity developers<\/span> allow the web experience to be optimized for many devices. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">These optimizations can be previewed and also tested by using an emulator that is built-in and that simulates how the website pages will be transformed for tablets as well as smartphones. Other devices that support include the iPhone, iPad, Samsung Galaxy Tab, HTC Incredible and etc.<\/span><\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"How_Does_Sitefinity_CMS_Support_for_Google_Accelerated_Mobile_Pages_AMP\"><\/span><span style=\"color: #003366; font-size: 14pt;\"><strong>How Does Sitefinity CMS Support for Google Accelerated Mobile Pages (AMP)?<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-size: 14pt;\">Sitefinity 10.1 supports Google AMP (Accelerated Mobile Pages) and this is an initiative by Google for providing a lighting fast method to load the content on mobile devices. This helps to enhance the Sitefinity digital experience in functionality and styling over anything else. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">It offers great benefits to the marketers. Since our attention spans are reducing to seconds, if any web page doesn\u2019t load quickly, we usually search for a new resource. Sitefinity offers features that help to load the web pages fast on mobile devices.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><a href=\"\/blog\/securing-sitefinitys-administrative-user-interface-is-easy-with-these-tips\"><span style=\"color: #800080;\">Securing Sitefinity\u2019s Administrative User Interface Is Easy with These Tips<\/span><\/a><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Competitive advantage is also another benefit that Google AMP pages offers. The reality is all businesses create content for different audiences and AMP helps to improve the search performance and also makes the content visible to more people. <\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Providing a better mobile user experience always ensures a market advantage and helps to boost business sales. Once you create a new, event or post, <strong><a href=\"\/sitefinity-development\/\">Sitefinity CMS<\/a><\/strong> automatically creates an AMP with the respective content.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today\u2019s digital environment, organizations have to address a wide range of audiences and make sure that their visitors on their site views only relevant content delivering the best information at the right time. Since it is very difficult to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2140,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[251],"tags":[484,226,659,660],"class_list":["post-2139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sitefinity","tag-sitefinity-certified-professionals","tag-sitefinity-development","tag-sitefinity-digital-experience","tag-sitefinity-web-content-management"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/2139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/comments?post=2139"}],"version-history":[{"count":6,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/2139\/revisions"}],"predecessor-version":[{"id":10559,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/2139\/revisions\/10559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media\/2140"}],"wp:attachment":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media?parent=2139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/categories?post=2139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/tags?post=2139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}