{"id":4549,"date":"2020-04-09T11:37:39","date_gmt":"2020-04-09T06:07:39","guid":{"rendered":"https:\/\/www.idslogic.com\/blog\/?p=4549"},"modified":"2025-02-26T13:00:58","modified_gmt":"2025-02-26T07:30:58","slug":"how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions","status":"publish","type":"post","link":"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions","title":{"rendered":"How 3D Modelling and Video Support can Help Shopify Merchants Boost Conversions"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions\/#Benefits_of_3D_Modelling_and_Video_in_Shopify\" title=\"Benefits of 3D Modelling and Video in Shopify:\">Benefits of 3D Modelling and Video in Shopify:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions\/#The_3D_Media_Will_Add_Life_to_the_Product_Images\" title=\"The 3D Media Will Add Life to the Product Images:\">The 3D Media Will Add Life to the Product Images:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions\/#Helps_to_Increase_Customer_Engagement_with_Built_in_Video_Support\" title=\"Helps to Increase Customer Engagement with Built in Video Support:\">Helps to Increase Customer Engagement with Built in Video Support:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions\/#Improve_Conversions_for_Shopify_Stores\" title=\"Improve Conversions for Shopify Stores:\">Improve Conversions for Shopify Stores:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.idslogic.com\/blog\/how-3d-modelling-and-video-support-can-help-shopify-merchants-boost-conversions\/#Why_3D_Matters_Most_for_Online_Stores\" title=\"Why 3D Matters Most for Online Stores:\">Why 3D Matters Most for Online Stores:<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<p><span style=\"font-size: 14pt;\">Ecommerce business owners always want to create a compelling store experience and offer visuals of products that people would actually see when they are in a physical store. Since customers try to figure out if the product they are looking for is the right one for them, they want photographs of products from various angles so that they can easily compare it with other products and also have the experience of trying the product.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Today, ecommerce platforms have developed a lot and they are natively integrating videos and 3D modelling capabilities in order to make the product experience even better for the merchants and the shoppers. Shopify development is a popular ecommerce platform and it has recently introduced built-in video, 3D modelling and increased Augmented Reality(AR) support thereby creating the ultimate shopping experience.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">One most important aspect that needs to be considered in your ecommerce website is your product pages. Though having a great product description is important, the majority of the customers make a purchase decision based on the image and media of the product. <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.idslogic.com\/shopify-development\/\">Shopify ecommerce development<\/a><\/span> has come up with advanced media support that allows the merchants to upload various technical aspects like 3D models and videos directly to product pages.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_3D_Modelling_and_Video_in_Shopify\"><\/span><span style=\"font-size: 18pt; color: #008000;\"><strong>Benefits of 3D Modelling and Video in Shopify:<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-size: 14pt;\">In the coming days, Shopify development companies will be able to use any combination of up to 250 images, videos and 3D models to show their products. Shopify development stores can also display their products from all angles and show how they can be assembled and moved and how they can serve the needs.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_3D_Media_Will_Add_Life_to_the_Product_Images\"><\/span><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">The 3D Media Will Add Life to the Product Images:<\/span> <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-size: 14pt;\">By adding the 3D support, the merchants can now have a quick access to displaying each product in a flexible manner. In addition to this, it will allow zooming, close inspection of details and spinning of the product. Users on mobile devices can also view the 3D models via the augmented reality that allows them to view the products as they look in real life without having to purchase the product or visit a physical store to have a look at it. The merchants can use it to create and display<\/span><\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"font-size: 14pt;\">Realistic image<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Lifestyle shots<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Color variations<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">AI\/VI experiences<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Animations<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Helps_to_Increase_Customer_Engagement_with_Built_in_Video_Support\"><\/span><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">Helps to Increase Customer Engagement with Built in Video Support:<\/span> <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-size: 14pt;\">Video plays a crucial role and is an important marketing asset on the social media and also on your product page. When a video is added to the product page, it helps to increase the user engagement and this helps in taking a decision at the point of purchase. <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.idslogic.com\/shopify-development\/\">Shopify development companies in India<\/a><\/span> can now incorporate videos in the product pages, thereby allowing the merchants to add additional context related to:<\/span><\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"font-size: 14pt;\">Explainer videos<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Review<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Testimonials<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Teasers<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Product demonstrations<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Improve_Conversions_for_Shopify_Stores\"><\/span><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">Improve Conversions for Shopify Stores:<\/span> <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-size: 14pt;\">While 3 D experiences matters a lot, using new forms of media to display the products is also a great way to boost the conversion rate and deliver engaging product experiences. Such 3D videos help to serve as a part of the marketing to pitch to potential clients who are considering Shopify theme development. Once the customers have a clear idea about how the product will look like and how it will function, they can easily take a decision and this will help to improve the conversion rate of the <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/store.idslogic.com\/\">ecommerce store<\/a><\/span>.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_3D_Matters_Most_for_Online_Stores\"><\/span><span style=\"font-size: 14pt;\"><strong><span style=\"color: #003366;\">Why 3D Matters Most for Online Stores:<\/span> <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-size: 14pt;\">The better your customers are aware of your products, the more likely will they be able to make a purchase and be satisfied with the product once they get it delivered. 3D videos are the most promising way to offer the customer life like experience with a product that is similar to buying from a physical store. Since they are able to make an informed decision, they are more satisfied than any other options.<\/span><\/p>\n<blockquote>\n<p style=\"box-shadow: 0 0 16px #cccccc; padding: 10px;\"><span style=\"font-size: 14pt;\"><strong>Also Read: <\/strong><a href=\"\/blog\/is-shopify-plus-the-best-ecommerce-platform-for-your-enterprise\"><span style=\"color: #ff0000;\">Is Shopify Plus the Best Ecommerce Platform for Your Enterprise<\/span><\/a><\/span><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Ecommerce business owners always want to create a compelling store experience and offer visuals of products that people would actually see when they are in a physical store. Since customers try to figure out if the product they are looking&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4550,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[171],"tags":[1019,1009,1010],"class_list":["post-4549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-website-development","tag-shopify-developers","tag-shopify-development","tag-shopify-ecommerce-development"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/4549","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/comments?post=4549"}],"version-history":[{"count":4,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/4549\/revisions"}],"predecessor-version":[{"id":11031,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/posts\/4549\/revisions\/11031"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media\/4550"}],"wp:attachment":[{"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/media?parent=4549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/categories?post=4549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.idslogic.com\/blog\/wp-json\/wp\/v2\/tags?post=4549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}