Integrated Web Marketing

Integrated Web Marketing

Pay per click (PPC) and Search engine optimization are two parts or components of search engine marketing. The main purpose of search engine marketing is to increase the popularity of a website or number of websites by improving their ranking…

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Global Meltdown Benefits to Indian IT

Global Meltdown: Benefits to Indian IT

With the world in the grip of the global financial crisis / crunch with Lehman brothers going burst, and AIG buyout by US government, India will not remain untouched as it’s not an isolated island given its economic integration with…

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What is Managed Hosting All About

What is Managed Hosting All About?

Once your business starts to expand, it becomes difficult for you to manage the hosting needs on your own. is where a website has to make a move towards going for a managed hosting. This type of hosting basically means…

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Web Hosting Service – The Deciding Factors

Web Hosting Service – The Deciding Factors

Online presence has become a way to improve your customers list and earn more prospective clients from all over the world. But, one wrong move can ruin your entire future. If you choose the wrong web host – you will…

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Multi Channel Marketing

Measuring the Impact of Multichannel Marketing

I recently had the opportunity to sit down with Akin Arikan’s new book on “Multichannel Marketing” Understanding the mutual impact of offline and online channels is one of my favorite topics, and Akin does a great job of covering the…

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