Social Media Optimization (SMO), once touted as a poor cousin of the highly successful Search Engine Optimization (SEO), is now an institution in its own right. Its presence is being felt even in SEO Campaigns, a practice that would have…
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Good Friday is a very significant day in Christianity, for Christians commemorate the crucifixion of Jesus Christ. The holiday is observed during the Holy Week, as part of the Paschal Triduum which culminates with Easter Sunday. Based on what one…
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The Page Rank has been hanging in there since, Google has been there! Still to many, it remains an enigma. What is the Google Page Rank: It is that deadly mathematical algorithm Larry Page wrote with Sergey Brin at Stanford…
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You sow well by creating an attractive profile for your business on Facebook. You reap when the traffic starts coming in. But you need to be careful here. The crop harvested has to be kept away from parasites. If a…
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SEO Writers need to have their guard up on this topic. It is very serious. Their repertoire is at stake. Those with a fetish for length need to re-think their strategy. It may not work now. Search engines despise certain…
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Google introduces the ‘+1+ button feature, which helps the end user to add +1 to the content one likes on a given page. In case you approve of it or take a liking for it, just click on the button….
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Google finally introduced version 5 of Google Analytics that brings out a new user interface. The main goal for the new version of Google Analytics Version 5 is to make it easier and faster for users to access the data…
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Cacophony, Colours, Gujiyas, Soft Drinks and most importantly, a Festive Spirit! All of this was visible on Saturday, 20th March 2011, when all the employees of IDS Logic Pvt. Ltd. celebrated Holi, the Festival of Colours. The Directors presided over…
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Reverse SEO is a technique of decreasing a competitor’s rank in the Google Search Engine. Reverse SEO attacks can bring down any online business when the company site gets banned by Google.The attack can come from malicious competitors, unhappy employees…
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On February 24th, the Google Farmer Update touched down and it changed 12% of Google’s search results. Sounds big, doesn’t it? But how many of the readers here, a good sampling of SEOs, did it impact overall? I ran a…
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