Choosing a perfect CMS for your business is crucial, but it is equally important to optimize the digital experience of your site, so that your customers can remain engaged and interactive with the site. In today’s competitive and dynamic digital environment, we need to address many audiences and ensure that all our visitors see relevant content that delivers relevant information to the right audience at the right time.
Sitefinity CMS is a popular platform that allows the development of fully editable and dynamic websites. It offers tools for easy and quick construction of a wide range of functional and attractive sites. But maintaining a strong digital marketing strategy has always been very challenging for the marketers and Sitefinity has also tried to create solid features to empower the marketers to be more productive and performing.
Whether you are a business owner using Sitefinity for a long time or just starting, there’s a great news for you all. There is a tool called Sitefinity Digital Experience Cloud (DEC) that can help you to take your marketing efforts to a whole new level.
In this piece of writing, we will discuss some interesting tips that can help marketers do their job better.
It is a SaaS solution that is hosted in the cloud and handles over millions of requests on a daily basis. It recommends the best content experience for the visitors based on their previous interactions by using machine learning to pull from a large pool of data. The technical details are amazing and DEC abstracts this complexity and helps the marketers to complete their task with the help of dashboards and insights.