Search Engine Marketing

Are you getting key insights on how good your return on investment (ROI) is on your pay per click (PPC) campaign?

We deliver key insights on how your PPC advertising campaigns are performing in Google Adwords, MSN Ad Center or Facebook pages.

We analyse your PPC campaign and produce report using key metrics such as your visitors, conversion rates,
online sales, average order value, cost per click, cost per sale and most profitable products.

Our reports will also point you to the areas of concerns and offer actionable advice, showing you how to improve your ROI on your marketing spent using our advance knowledge of platform.

Our PPC Services

Pay Per Click Advertising or Paid Advertising is the most accountable form of advertising. You can set an exact budget and only pay when a visitor actually clicks on your ad to visit your site.

At IDS Logic, we constantly aim to deliver maximum ROI to our clients by managing and monitoring your PPC campaigns on daily basis. We accurately measure the ROI of each keyword or key phrase you bid for, and then reallocate your advertising budget to maximize the gain.

Our team is highly experienced in delivering paid campaigns in various industry verticals. We assign a dedicated Account manager to your campaign that manage your campaign on day to day basis and remain your single point of contact.

The key activities of our PPC management services includes:

  • Initial campaign planning & strategy
  • PPC account creation and settings
  • Advanced keyword research
  • Ad campaigns design & copywriting
  • Landing page design & implementation
  • Google analytics integration & goal setttings
  • Strategic bid management
  • Monitoring clicks, conversions and click frauds
  • Multivariate testing on landing page
  • Monthly performance & analysis reporting

Paid Advertisement: An Opportunity to Present Ads before Potential Customers

Search Engine Marketing can be defined as a practice used to promote an online business by using paid advertisements that appear on the search engine result page. Business owners or advertisers bid on the chosen keywords that users mostly type while searching for services or products on major search engines like Google, Bing and Yahoo. This gives the advertiser a chance to appear alongside the results for the search queries. This popular technique is termed as pay per clicks and comes in various forms.

IDS Logic, a reputed digital marketing company offers online business owners with the greatest strength of presenting their ads before prospective customers who are ready to take a decision to make a purchase. Paid advertisement is an effective means of online marketing and has the ability to boost your business. At IDS Logic, we offer different PPC campaign management services to our clients so that they can choose the best form suitable for their business to get the maximum return on investment.

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